Privacy policy

Privacy Policy

1) Introduction and Contact Details of the Controller

1.1 We are pleased that you are visiting our website and thank you for your interest. Below, we inform you about the handling of your personal data when using our website. Personal data is any data with which you can be personally identified.

1.2 The controller for data processing on this website within the meaning of the General Data Protection Regulation (GDPR) is Dennis Götz, eacygrow, Kapellenweg 3, 40882 Ratingen, Germany, Tel.: +49 2102 8918531, E-Mail: support@eacygrow.com. The controller for the processing of personal data is the natural or legal person who alone or jointly with others determines the purposes and means of the processing of personal data.

2) Data Collection When Visiting Our Website

2.1 When merely using our website for informational purposes, i.e., if you do not register or otherwise provide us with information, we only collect data that your browser transmits to the page server (so-called "server log files"). When you access our website, we collect the following data, which is technically necessary for us to display the website to you:

Our visited website
Date and time at the time of access
Amount of data sent in bytes
Source/reference from which you reached the page
Browser used
Operating system used
IP address used (if applicable: in anonymized form)

The processing is carried out in accordance with Art. 6 para. 1 lit. f GDPR on the basis of our legitimate interest in improving the stability and functionality of our website. The data will not be passed on or used in any other way. However, we reserve the right to check the server log files retrospectively if concrete indications point to illegal use.

2.2 For security reasons and to protect the transmission of personal data and other confidential content (e.g., orders or inquiries to us), this website uses SSL or TLS encryption. You can recognize an encrypted connection by the string "https://" and the lock symbol in your browser line.

3) Hosting & Content Delivery Network

Shopify

For hosting our website and displaying the page content, we use the system of the following provider: Shopify International Limited, Victoria Buildings, 2nd Floor, 1-2 Haddington Road, Dublin 4, D04 XN32, Ireland ("Shopify").

Data is also transmitted to: Shopify Inc., 150 Elgin St, Ottawa, ON K2P 1L4, Canada.

All data collected on our website is processed on the provider's servers. We have concluded a data processing agreement with the provider, which ensures the protection of the data of our site visitors and prohibits unauthorized disclosure to third parties.

In the event of a data transfer to Canada, an adequate level of data protection is ensured by an adequacy decision of the European Commission.

4) Cookies

To make your visit to our website attractive and to enable the use of certain functions, we use cookies, i.e., small text files that are stored on your end device. Some of these cookies are automatically deleted after closing the browser (so-called "session cookies"), while others remain on your end device longer and allow the saving of page settings (so-called "persistent cookies"). In the latter case, you can check the storage duration in the cookie settings overview of your web browser.

If personal data is also processed by individual cookies used by us, the processing is carried out in accordance with Art. 6 para. 1 lit. b GDPR either for the performance of the contract, in accordance with Art. 6 para. 1 lit. a GDPR in the case of consent granted, or in accordance with Art. 6 para. 1 lit. f GDPR to safeguard our legitimate interests in the best possible functionality of the website as well as a customer-friendly and effective design of the site visit.

You can set your browser so that you are informed about the setting of cookies and individually decide on their acceptance or exclude the acceptance of cookies for certain cases or in general.

Please note that if cookies are not accepted, the functionality of our website may be restricted.

5) Contacting Us

Personal data is collected when contacting us (e.g., via contact form or email). Which data is collected in the case of using a contact form can be seen from the respective contact form. This data is stored and used exclusively for the purpose of answering your request or for contacting you and the associated technical administration.

The legal basis for processing this data is our legitimate interest in answering your request in accordance with Art. 6 para. 1 lit. f GDPR. If your contact is aimed at concluding a contract, the additional legal basis for the processing is Art. 6 para. 1 lit. b GDPR. Your data will be deleted after final processing of your inquiry. This is the case if it can be inferred from the circumstances that the facts in question have been conclusively clarified and provided that no statutory storage obligations stand in the way.

6) Data Processing When Opening a Customer Account

In accordance with Art. 6 para. 1 lit. b GDPR, personal data will continue to be collected and processed to the extent necessary if you provide it to us when opening a customer account. You can see which data is required for opening an account from the input mask of the corresponding form on our website.

Your customer account can be deleted at any time and can be done by sending a message to the above-mentioned address of the controller. After deletion of your customer account, your data will be deleted, provided all contracts concluded via it have been fully processed, no statutory retention periods stand in the way, and no legitimate interest on our part for continued storage persists.

7) Use of Customer Data for Direct Marketing

7.1 Subscription to our email newsletter

If you register for our email newsletter, we will regularly send you information about our offers. The only mandatory information for sending the newsletter is your email address. The provision of further data is voluntary and is used to be able to address you personally. We use the so-called double opt-in procedure for sending the newsletter. This means that we will only send you an email newsletter if you have explicitly confirmed to us that you consent to receiving the newsletter. We will then send you a confirmation email asking you to confirm by clicking on a corresponding link that you wish to receive the newsletter in the future.

By activating the confirmation link, you grant us your consent for the use of your personal data in accordance with Art. 6 para. 1 lit. a GDPR. When registering for the newsletter, we store your IP address entered by the Internet Service Provider (ISP) as well as the date and time of registration in order to be able to trace a possible misuse of your email address at a later date. The data collected by us when registering for the newsletter is used exclusively for the purpose of advertising approach via the newsletter. You can unsubscribe from the newsletter at any time via the link provided for this purpose in the newsletter or by sending a corresponding message to the controller named at the beginning. After unsubscribing, your email address will be deleted immediately from our newsletter distribution list, unless you have expressly consented to further use of your data or we reserve the right to further data use that is legally permitted and about which we inform you in this declaration.

7.2 Sending of the email newsletter to existing customers

If you have provided us with your email address when purchasing goods or services, we reserve the right to regularly send you offers for similar goods or services from our range, such as those already purchased, by email. For this purpose, pursuant to § 7 para. 3 UWG (German Fair Trading Act), we do not need to obtain separate consent from you. In this respect, data processing takes place solely on the basis of our legitimate interest in personalized direct advertising in accordance with Art. 6 para. 1 lit. f GDPR. If you initially objected to the use of your email address for this purpose, we will not send any emails.

You are entitled to object to the use of your email address for the aforementioned advertising purpose at any time with effect for the future by notifying the controller named at the beginning. For this, you will only incur transmission costs according to the basic tariffs. Upon receipt of your objection, the use of your email address for advertising purposes will be stopped immediately.

8) Data Processing for Order Processing

8.1 Insofar as necessary for contract processing for delivery and payment purposes, the personal data collected by us will be passed on to the commissioned transport company and the commissioned credit institution in accordance with Art. 6 para. 1 lit. b GDPR.

If we owe you updates for goods with digital elements or for digital products on the basis of a corresponding contract, we process the contact data transmitted by you during the order (name, address, email address) in order to inform you personally about upcoming updates within the statutory period via a suitable communication channel (such as by post or email) in fulfillment of our statutory information obligations pursuant to Art. 6 para. 1 lit. c GDPR. Your contact data will be used strictly for the purpose of announcements regarding updates owed by us and will only be processed by us for this purpose to the extent necessary for the respective information.

To process your order, we also cooperate with the service provider(s) listed below, who support us entirely or partially in the execution of concluded contracts. Certain personal data is transmitted to these service providers in accordance with the following information.

8.2 To fulfill our contractual obligations, we may use drop shipping through suppliers. For this purpose, we pass on your name and delivery address exclusively for the purpose of goods delivery in accordance with Art. 6 para. 1 lit. b GDPR to a supplier selected by us. If the delivery is not of goods capable of being sent by parcel service (freight forwarding goods, bulky goods, etc.), we will also pass on your telephone number in the event of a required prior telephone coordination of a delivery date in accordance with Art. 6 para. 1 lit. b GDPR to said supplier.

8.3 Use of payment service providers (payment services)

- Google Pay

If you choose the "Google Pay" payment method of Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"), payment processing is carried out via the "Google Pay" application of your mobile device operated with at least Android 4.4 ("KitKat") and having an NFC function by debiting a payment card stored in Google Pay or a payment system verified there (e.g., PayPal). To authorize a payment via Google Pay in an amount of more than €25, unlocking your mobile device beforehand through the respective set-up verification measure (such as facial recognition, password, fingerprint, or pattern) is required.

For the purpose of payment processing, the information provided by you during the ordering process together with the information about your order will be passed on to Google. Google then transmits your payment information stored in Google Pay in the form of a one-time transaction number to the originating website, which verifies an effected payment. This transaction number contains no information about the real payment data of your payment instruments stored in Google Pay, but is created and transmitted as a single-use valid numerical token. In all transactions via Google Pay, Google acts solely as an intermediary to process the payment process. The execution of the transaction takes place exclusively in the relationship between you and the originating website by debiting the payment instrument stored in Google Pay.

If personal data is processed during the described transmissions, the processing takes place exclusively for the purpose of payment processing in accordance with Art. 6 para. 1 lit. b GDPR.

Google reserves the right to collect, store, and evaluate certain transaction-specific information for every transaction made via Google Pay. This includes date, time, and amount of the transaction, merchant location and description, a description of the purchased goods or services provided by the merchant, photos you have attached to the transaction, the name and email address of the seller and buyer or sender and recipient, the payment method used, your description for the reason of the transaction, and any offer associated with the transaction.

According to Google, this processing takes place exclusively in accordance with Art. 6 para. 1 lit. f GDPR on the basis of the legitimate interest in proper accounting, the verification of transaction data, and the optimization and maintenance of the functionality of the Google Pay service.

Google also reserves the right to merge the processed transaction data with further information collected and stored by Google when using other Google services.

You can find the terms of use of Google Pay here:

https://payments.google.com/payments/apis-secure/u/0/get_legal_document?ldo=0&ldt=googlepaytos&ldl=de

Further information on data protection at Google Pay can be found at the following internet address:
https://payments.google.com/payments/apis-secure/get_legal_document?ldo=0&ldt=privacynotice&ldl=de
- Klarna

One or more online payment methods of the following provider are available on this website: Klarna Bank AB, Sveavägen 46, 111 34 Stockholm, Sweden

When selecting a payment method of the provider where you make an advance payment (e.g., credit card payment), your payment data communicated during the ordering process (including name, address, bank and payment card information, currency, and transaction number) as well as information about the content of your order will be passed on to them in accordance with Art. 6 para. 1 lit. b GDPR. Your data is passed on in this case exclusively for the purpose of payment processing with the provider and only to the extent necessary for this.

When selecting a payment method where the provider makes an advance payment (e.g., purchase on account, installment purchase, or direct debit), you will also be asked during the order process to provide certain personal data (first and last name, street, house number, postal code, city, date of birth, email address, telephone number, and if applicable, data on an alternative payment method).

To safeguard our legitimate interest in determining the solvency of our customers, this data will be forwarded by us to the provider for the purpose of a credit check in accordance with Art. 6 para. 1 lit. f GDPR. Based on the personal data provided by you and other data (such as shopping cart, invoice amount, order history, payment experiences), the provider checks whether the payment method selected by you can be granted with regard to payment and/or default risks.

To make a decision within the scope of the application review, identity and credit information from the following credit agencies may be included in addition to provider-internal criteria in accordance with Art. 6 para. 1 lit. f GDPR:

https://cdn.klarna.com/1.0/shared/content/legal/terms/0/de_de/credit_rating_agencies

The credit report may contain probability values (so-called score values). Insofar as score values are included in the result of the credit report, they are based on a scientifically recognized mathematical-statistical procedure. Address data is included, among other things, but not exclusively, in the calculation of the score values.

You can object to this processing of your data at any time by sending a message to us or to the provider. However, the provider may remain entitled to process your personal data if this is necessary for the contractual payment processing.
- PayPal

One or more online payment methods of the following provider are available on this website: PayPal (Europe) S.à r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg

When selecting a payment method of the provider where you make an advance payment, your payment data communicated during the ordering process (including name, address, bank and payment card information, currency, and transaction number) as well as information about the content of your order will be passed on to them in accordance with Art. 6 para. 1 lit. b GDPR. Your data is passed on in this case exclusively for the purpose of payment processing with the provider and only to the extent necessary for this.

When selecting a payment method where we make an advance payment, you will also be asked during the order process to provide certain personal data (first and last name, street, house number, postal code, city, date of birth, email address, telephone number, and if applicable, data on an alternative payment method).

To safeguard our legitimate interest in determining your solvency in such cases, this data will be forwarded by us to the provider for the purpose of a credit check in accordance with Art. 6 para. 1 lit. f GDPR. Based on the personal data provided by you and other data (such as shopping cart, invoice amount, order history, payment experiences), the provider checks whether the payment method selected by you can be granted with regard to payment and/or default risks.

One or more online payment methods of ours are available to you on this website: Klarna Bank AB (publ), Sveavägen 46, 11134 Stockholm, Sweden.

When selecting a payment method of ours where you make an advance payment (e.g., credit card payment), your payment data communicated during the ordering process (including name, address, bank and payment card information, currency, and transaction number) as well as information about the content of your order will be passed on to us in accordance with Art. 6 para. 1 lit. b GDPR. Your data is passed on in this case exclusively for the purpose of payment processing with us and only to the extent necessary for this.

8.4 Electronic withdrawal function for distance contracts

Consumers who conclude contracts on this website for which a statutory right of withdrawal exists have the option of declaring the withdrawal via an electronic withdrawal function in accordance with the applicable withdrawal provisions.

When using the withdrawal function, in addition to information identifying the contract to be withdrawn from, further personal information such as the consumer's first and last name and email address must be provided or confirmed.

The collection of this information and its transmission to us takes place in accordance with Art. 6 para. 1 lit. b GDPR and only to the extent necessary for the proper processing of the withdrawal. Also on the basis of Art. 6 para. 1 lit. b GDPR, the provided personal data is used to confirm receipt of the withdrawal declaration by email. A further legal basis for the processing is Art. 6 para. 1 lit. c GDPR. We are legally obliged to provide an electronic withdrawal function for distance contracts with consumers that require payment.

9) Web Analysis Services

9.1 Google Analytics 4

This website uses Google Analytics 4, a web analytics service provided by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"), which enables an analysis of your use of our website.

By default, Google Analytics 4 does not use cookies when visiting the website unless you explicitly agree to cookies. Instead, information about your usage behavior is collected and processed through so-called pings (small data packets sent to the host of an end device). The scope of this information also includes your IP address, which, however, is shortened by Google by the last digits to exclude a direct personal reference.

The information is transmitted to Google's servers and processed there. Transmissions to Google LLC based in the USA are also possible.

Google uses the information collected on our behalf to evaluate your use of the website, to compile reports on website activity for us, and to provide other services associated with website and internet usage. The shortened IP address transmitted by your browser as part of Google Analytics will not be merged with other data from Google. The data collected during the use of Google Analytics 4 is stored for a period of two months and then deleted.

All processing described above, including data transmission via "pings" and the possible setting of Google Analytics cookies, only takes place if you have given us your explicit consent in accordance with Art. 6 para. 1 lit. a GDPR.

Without your consent, the use of Google Analytics 4 is omitted during your site visit. You can revoke your consent at any time with effect for the future. To exercise your right of withdrawal, please deactivate this service via the "Cookie Consent Tool" provided on the website.

We have concluded a data processing agreement with Google, which ensures the protection of the data of our site visitors and prohibits unauthorized disclosure to third parties.

Further legal notices on Google Analytics 4 can be found at https://business.safety.google/intl/de/privacy/, https://policies.google.com/privacy?hl=de&gl=de and under https://policies.google.com/technologies/partner-sites

Demographic Features
Google Analytics 4 uses the special "Demographic Features" function and can use it to create statistics that make statements about the age, gender, and interests of site visitors. This is done by analyzing advertising and information from third parties. This allows target groups for marketing activities to be identified. However, the collected data cannot be assigned to a specific person and will be deleted after being stored for a period of two months.

Google Signals
As an extension to Google Analytics 4, Google Signals can be used on this website to have cross-device reports created. If you have activated personalized ads and linked your devices to your Google Account, Google may, subject to your consent to the use of Google Analytics in accordance with Art. 6 para. 1 lit. a GDPR, analyze your usage behavior across devices and create database models, including for cross-device conversions. We do not receive any personal data from Google, only statistics. If you want to stop cross-device analysis, you can deactivate the "Personalized Ads" function in your Google Account settings. To do this, follow the instructions on this page: https://support.google.com/My-Ad-Center-Help/answer/12155764?hl=de You can find further information on Google Signals under the following link: https://support.google.com/analytics/answer/7532985?hl=de

User IDs
As an extension to Google Analytics 4, the "User IDs" function can be used on this website. If you have consented to the use of Google Analytics 4 in accordance with Art. 6 para. 1 lit. a GDPR, have set up an account on this website, and log in to this account on different devices, your activities, including conversions, can be analyzed across devices.

For data transfers to the USA, the provider has acceded to the EU-US Data Privacy Framework, which ensures compliance with the European level of data protection on the basis of an adequacy decision of the European Commission.

9.2 Google Tag Manager

This website uses the "Google Tag Manager", a service of the following provider: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland (hereinafter: "Google").

The Google Tag Manager provides a technical basis for bundling various web applications, including tracking and analysis services, and calibrating, controlling, and linking them to conditions via a uniform user interface. The Google Tag Manager itself does not store any information on user end devices or read them out. Nor does the service perform independent data analyses. However, when you visit the page, the Google Tag Manager transmits your IP address to Google, where it may be stored. A transmission to servers of Google LLC. in the USA is also possible.

This processing is only carried out if you have given us your explicit consent in accordance with Art. 6 para. 1 lit. a GDPR. Without this grant of consent, the use of Google Tag Manager is omitted during your site visit. You can revoke your consent at any time with effect for the future. To exercise your revocation, please deactivate this service in the "Cookie Consent Tool" provided on the website.

We have concluded a data processing agreement with the provider, which ensures the protection of the data of our site visitors and prohibits unauthorized disclosure to third parties.

Further legal notices on Google Tag Manager can be found at https://policies.google.com/privacy?hl=de&gl=de.

10) Retargeting/Remarketing and Conversion Tracking

10.1 Meta Pixel

Within our online offering, we use the "Meta Pixel" service of the following provider: Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland ("Meta").

If you click on an advertisement placed by us on Facebook and/or Instagram, the URL of our linked page is expanded using "Meta Pixel". This URL parameter is then entered into the user's browser after redirection by a cookie that our linked page itself sets.

This makes it possible on the one hand for Meta to determine visitors to our online offering as a target group for displaying ads (so-called "ads"). Accordingly, we use the service to display the Facebook and/or Instagram ads placed by us only to those users who have shown an interest in our online offering or who have certain characteristics (e.g., interests in certain topics or products determined on the basis of the websites visited) which we transmit to Meta (so-called "custom audiences").

On the other hand, the "Meta Pixel" can be used to track whether users were redirected to our website after clicking on an advertisement and what execution actions they perform there (so-called "conversion tracking").

The data collected is anonymous to us, so it does not offer us any conclusions about the identity of the users. However, the data is stored and processed by Meta, so that a connection to the respective user profile is possible and Meta can use the data for its own advertising purposes.

All processing described above, in particular the setting of cookies for reading information on the end device used, is only carried out if you have given us your explicit consent in accordance with Art. 6 para. 1 lit. a GDPR. You can revoke your consent at any time with effect for the future by deactivating this service in the "Cookie Consent Tool" provided on the website.

We have concluded a data processing agreement with the provider, which ensures the protection of the data of our site visitors and prohibits unauthorized disclosure to third parties.

The information generated by Meta is generally transmitted to a server of Meta and stored there; in this context, a transmission to servers of Meta Platforms Inc. in the USA can also occur.

10.2 Google Ads Conversion Tracking

This website uses the online advertising program "Google Ads" and, within the framework of Google Ads, conversion tracking by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"). We use the Google Ads offering to draw attention to our attractive offers on external websites with the help of advertising media (so-called Google Adwords). We can determine how successful the individual advertising measures are in relation to the data of the advertising campaigns. We thus pursue the objective of showing you advertising that is of interest to you, making our website more interesting for you, and achieving a fair calculation of the advertising costs incurred.

The cookie for conversion tracking is set when a user clicks on an ads advertisement placed by Google. Cookies are small text files that are stored on your end device. These cookies generally lose their validity after 30 days and are not used for personal identification. If you visit certain pages of this website and the cookie has not yet expired, Google and we can recognize that you clicked on the ad and were redirected to this page. Every Google Ads customer receives a different cookie. Cookies can therefore not be tracked across the websites of Google Ads customers. The information obtained using the conversion cookie, which includes your IP address, is used to create conversion statistics for Google Ads customers who have opted for conversion tracking. Customers learn the total number of users who clicked on their ad and were redirected to a page provided with a conversion tracking tag. However, they do not receive information with which users can be personally identified. Within the framework of the use of Google Ads, a transmission of personal data to the servers of Google LLC. in the USA can also occur.

Details on the processing initiated by Google Ads Conversion Tracking and Google's handling of website data can be found here: https://policies.google.com/technologies/partner-sites

You can also permanently object to the setting of cookies by Google Ads Conversion Tracking by downloading and installing the browser plug-in provided by Google at the following link: https://support.google.com/My-Ad-Center-Help/answer/12155656?hl=de

Please note that certain functions of this website may not be used or may only be used to a limited extent if you have deactivated the use of cookies. Google's privacy policy can be viewed here: https://business.safety.google/intl/de/privacy/ and https://www.google.de/policies/privacy/

11) Site Functionalities

hCaptcha

On this website, we use the CAPTCHA service of the following provider: Intuition Machines, Inc., 350 Alabama St, San Francisco, CA 94110, USA.

The service checks whether an entry is made by a natural person or abusively by mechanical and automated processing, and blocks spam, DDoS attacks, and similar automated malicious access. To ensure that an action is performed by a human and not by an automated bot, the provider collects the IP address of the end device used, identification data of the browser and operating system type used, as well as the date and duration of the visit, and transmits this to the provider's servers for evaluation.

The legal basis is our legitimate interest in determining individual personal responsibility on the internet and preventing abuse and spam in accordance with Art. 6 para. 1 lit. f GDPR.

We have concluded a data processing agreement with the provider, which ensures the protection of the data of our site visitors and prohibits unauthorized disclosure to third parties.

For the transmission of data to the USA, the provider relies on standard contractual clauses of the European Commission, which are intended to ensure compliance with the European level of data protection.

12) Tools and Miscellaneous

Cookie Consent Tool

This website uses a so-called "Cookie Consent Tool" to obtain effective user consent for cookies that require consent and cookie-based applications. The "Cookie Consent Tool" is displayed to you when you call up the page in the form of an interactive user interface on which you can grant consent for certain cookies and/or cookie-based applications by ticking boxes. By using the tool, all cookies/services requiring consent are only loaded if you grant the corresponding consent by ticking the boxes. This ensures that such cookies are only set on your respective end device in the event that consent has been granted.

The tool sets technically necessary cookies to save your cookie preferences. As a rule, personal user data is not processed in the process.

If, in individual cases, personal data (such as the IP address) is processed for the purpose of saving, assigning, or logging cookie settings, this is done in accordance with Art. 6 para. 1 lit. f GDPR on the basis of our legitimate interest in legally compliant, user-specific, and user-friendly consent management for cookies and thus in a legally compliant design of our internet presence.

A further legal basis for the processing is also Art. 6 para. 1 lit. c GDPR. As controllers, we are subject to the legal obligation to make the use of technically unnecessary cookies dependent on the respective user consent.

Where necessary, we have concluded a data processing agreement with the provider, which ensures the protection of the data of our site visitors and prohibits unauthorized disclosure to third parties.

Further information on the operator and the setting options of the cookie consent tool can be found directly in the corresponding user interface on our website.

13) Rights of the Data Subject

13.1 Applicable data protection law grants you the following data subject rights (rights of access and intervention) against us as the controller regarding the processing of your personal data, whereby reference is made to the cited legal basis for the respective exercise requirements:

Right of access pursuant to Art. 15 GDPR;
Right to rectification pursuant to Art. 16 GDPR;
Right to erasure pursuant to Art. 17 GDPR;
Right to restriction of processing pursuant to Art. 18 GDPR;
Right to notification pursuant to Art. 19 GDPR;
Right to data portability pursuant to Art. 20 GDPR;
Right to withdraw consent granted pursuant to Art. 7 para. 3 GDPR;
Right to lodge a complaint pursuant to Art. 77 GDPR.

13.2 RIGHT TO OBJECT

IF WE PROCESS YOUR PERSONAL DATA ON THE BASIS OF OUR OVERRIDING LEGITIMATE INTEREST IN THE CONTEXT OF A BALANCING OF INTERESTS, YOU HAVE THE RIGHT AT ANY TIME TO OBJECT TO THIS PROCESSING WITH EFFECT FOR THE FUTURE FOR REASONS ARISING FROM YOUR PARTICULAR SITUATION.

IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL STOP PROCESSING THE DATA CONCERNED. HOWEVER, FURTHER PROCESSING REMAINS RESERVED IF WE CAN PROVE COMPULSORY WORTHY GROUNDS FOR PROCESSING THAT OUTWEIGH YOUR INTERESTS, FUNDAMENTAL RIGHTS, AND FREEDOMS, OR IF THE PROCESSING SERVES THE ASSERTION, EXERCISE, OR DEFENSE OF LEGAL CLAIMS.

IF YOUR PERSONAL DATA IS PROCESSED BY US FOR DIRECT MARKETING PURPOSES, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF PERSONAL DATA CONCERNING YOU FOR THE PURPOSE OF SUCH ADVERTISING. YOU CAN EXERCISE THE OBJECTION AS DESCRIBED ABOVE.

IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL STOP PROCESSING THE DATA CONCERNED FOR DIRECT MARKETING PURPOSES.

14) Duration of Storage of Personal Data

The duration of the storage of personal data is determined by the respective legal basis, the processing purpose, and – if applicable – additionally by the respective statutory retention period (e.g., commercial and tax law retention periods).

When processing personal data on the basis of explicit consent pursuant to Art. 6 para. 1 lit. a GDPR, the data concerned is stored until you revoke your consent.

If statutory retention periods exist for data that is processed within the framework of legal or quasi-legal obligations on the basis of Art. 6 para. 1 lit. b GDPR, this data is routinely deleted after the retention periods have expired, provided it is no longer required for contract fulfillment or contract initiation and/or no legitimate interest on our part for continued storage persists.

When processing personal data on the basis of Art. 6 para. 1 lit. f GDPR, this data is stored until you exercise your right to object pursuant to Art. 21 para. 1 GDPR, unless we can prove compelling legitimate grounds for processing that outweigh your interests, rights, and freedoms, or the processing serves the assertion, exercise, or defense of legal claims.

When processing personal data for direct marketing purposes on the basis of Art. 6 para. 1 lit. f GDPR, this data is stored until you exercise your right to object pursuant to Art. 21 para. 2 GDPR.

Unless otherwise stated in the other information of this declaration on specific processing situations, stored personal data is otherwise deleted when it is no longer necessary for the purposes for which it was collected or otherwise processed.